A respected New York print shop had strong word-of-mouth but stalled digital sales. Rising ad costs were eating margin without bringing in new customers. They needed to grow volume without lowering order quality.
→Rebuilt the ad account from scratch: eliminated investment waste and consolidated fragmented campaigns into a future-proof structure.
→Shifted to smart, value-based bidding: targeted their highest-value customers first so every dollar worked harder.
→Expanded across the full funnel: captured new demand at every stage of the customer journey, not just high-intent search.